2012年1月30日星期一

Replica Watches From Aaawatchreplica Are High Quality Replica Watches

By Haitang Yu on March 03, 2011
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In the 1970's, after around 1000 companies and 55'000 place of work disappeared, many analysts left the Swiss watchmaking industry for dead as it missed out the electrical revolution and was facing tough competition from cheaper Japanese watches. Today, the watch industry is Switzerland's third largest exporter after the machine and the chemical industry. Switzerland's production of finished watches amounts to around 26 million units for a value of 10 CHF billions. The aaa Replica Watches average export price for Swiss watches is 378 CHF versus 7 CHF for Hong Kong and 61 CHF for French watches. Where does this huge price difference come from? Switzerland possesses close to 100% of the luxury market value (which represents 48% of the watch market value). Export of watches including precious metal represents only 5% in units, but 46% in value. But watches are not only important in terms of revenues for Switzerland; it is also an important part of the replica breitling navitimer Helvetic tradition. When kids get their first watch, it is usually a Flik Flak (Swatch Group). Then, most of the teenagers (and adults as well) go through what one could call a "Swatch mania". Colorful, cheap and fancy: everyone has at least one Swatch.

Then, as adult, most of the people possess one ore more luxury watches. Nevertheless, behaviors changed a lot in the past years. Watches were typical present to offer at certain stage of the life (20 th birthday, graduation, wedding, etc). One would wear the same watch his entire life. Nowadays, most of the people own more than one watch and like to consider it as a fashion accessory they can change as they like and that matches their cloths or envy of the breguet replica moment. The redaction of this thesis has been partially realized during an internship at Omega Headquarter, Bienne. This document is divided into four major parts. The first part (chapter 2 and chapter 3), includes a short introduction to the world of luxury watchmaking and then analyzes the prestige watchmaking industry according to the theory of Michael Porter. The second part is using the three generic strategies proposed by Porter in order to identify the strategies used by the main brand on the luxury watch market. Then,cartier love bangle bracelet white, the ulysse nardin replica watches third part presents the profile and strategy of Omega's main competitors which are also some of the main player on the market in terms of volume. These companies are Rolex, Cartier and TAG Heuer.

Finally, the last part is an exploratory content analysis of Omega and Rolex paper advertisements using multiple celebrities. The aim is to assess the pertinence and coherence of the communication strategy with the other elements of the strategy and to better understand the use of celebrities in the luxury watchmaking industry. The goal of this research is to provide Omega with an analysis of the strategy of its major competitors, which are Rolex, Cartier and Tag Heuer as well as assessing the validity of the celebrity endorsement strategy used by Rolex. This replica jaeger-lecoultre study concerns the Swiss luxury watchmaking industry. In order to clarify what luxury means and includes in term of price, a classification taken from the Pictet report "The Watch Industry, What makes it tick ?", November 2003, will be used. The following table distinguishes four different segments which are exclusive luxury, accessible luxury, mid price and low price.

Any time this report refers to "luxury watch industry", it includes both the exclusive and the accessible luxury segment. What is more, as the Swiss luxury watchmaking industry represents close to 100% of the luxury watch market value,cartier love bangle price, in this study, the expression "Swiss luxury watchmaking" or "luxury watchmaking" can be considered as equivalent. Price segmentation in the watch market (factory gate) (Source: Pictet) Luxury watches are defined as being those with a factory-gate price of over CHF 500, which corresponds more or less to a retail price in excess of CHF 1500. Accessible luxury watches are defined as those being sold for factory prices between CHF 500 and CHF 3000 (which corresponds to a retail price between CHF 1500 and CHF 9000).

The technologies used are mainly based on mechanical movements and to a lesser extent quartz movements. The replica Patek Philippe watches exclusive luxury segment represents watches with a factory-gate price in excess of CHF 3000 with no upper limit given. The production involves sophisticated craftsmanship and technologies are usually exclusively based on top-grade mechanical movements.

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2012年1月9日星期一

Compelling Men's Jewelry for Professionals

By Allison Gould on January 21, 2011
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Men and women have always had different reasons for wearing jewelry. As far back as Ancient Egypt, women wore jewelry as a sign of status or wealth, while male jewelry was somewhat more practical. A man of means would often wear a bracelet or a necklace with charms attached to it. These charms were thought to protect the wearer from evil spirits.

During Roman times, a man would often wear a signet ring. Again, the purpose of these pieces of jewelry was largely functional, rather than decorative. The signet ring was used to stamp a seal onto an official document. Nobles of either sex generally wore more jewelry, whether decorative or functional, than the plebeians. The Roman Emperors wore jewelry at most state affairs as a symbol of their power and status.

Even Roman soldiers had a fondness for jewelry. They wore thick bracelets made of leather that were both decorative and protective. Over time, these bracelets became more decorative, depending on the social status of the wearer. A Roman general, for instance, would often wear a bejeweled bracelet made of gold or silver.

What have we learned for this brief history lesson? Well, we have learned that men like and have always worn jewelry, but that they often need an excuse to do so. Few men wear jewelry that is purely decorative. They need jewelry that actually does something, that fulfills some purpose. Enter the watch.

Watches

Men have been wearing or carrying watches since the 17th century. The original pocket watch was designed for gentlemen, meaning they were quite decorative. Sure, they were functional, but they were also status symbols,cartier love bangle white gold, like most jewelry.

The modern wristwatch emerged from the trenches of World War One. These watches were more functional than they were decorative, as they were used to coordinate battle movements during the Great War. In time, however, the wristwatch became a luxury item. Companies like Rolex and Cartier developed men's watches that used precious metals and stones. They were far more expensive than most timepieces for women.

Where are we now? The watch is easily the most acceptable piece of jewelry for men. Even the most macho man in the room can strap a five or ten thousand dollar watch to his wrist without reservation. Again, the reason for this is because the watch is both functional and decorative. It's more than jewelry, but it clearly is a form of jewelry. It gives a man the option of acting like a proud peacock without anyone questioning his masculinity. In fact, most young processionals own at least two high-quality watches: one for work and one for play.

Bracelets

Men have been wearing bracelets since Ancient Egypt, probably earlier. More often than not, they were charm bracelets that were used to protect the wearer from evil spirits. But as we mentioned, the Roman soldiers did wear leather bands in battle. Is the bracelet jewelry? Again, it walks the line between functionality and pure, unadulterated decoration.

The most popular bracelets for men these days are gel wristbands. Made of colored silicone rubber, they are also called sports bracelets. Lance Armstrong and Nike have sold or given away more than 70 million yellow wristbands since 2004. These bracelets are much like awareness ribbons in that they show support for people suffering from cancer. They are popular with both sexes, but men are far more likely to wear them. Men proudly display these wristbands at work or on the basketball court.

What about real jewelry? Link bracelets made of precious metals are fairly popular with guys. Yes, they are clearly decorative pieces that serve no function, but bigger chains are quite masculine and a worn widely. These bracelets are often quite plain and they rarely, if ever, feature jewels or other ornaments. A plain gold or silver bracelet is the perfect complement to a nice dress watch.

Necklaces

Necklaces for men are much different than those designed for women. Girls often wear thin chains of varying lengths that may or may not contain a locket or a pendant, while men typically go for plain, unadorned, thick chains. It must be said that a necklace can be a little much when worn in conjunction with a gaudy wristwatch and a bracelet, especially at the office. Most men simply wear a nice, understated bracelet and a watch, rather than all three.

Rings

Men have never been big on rings. Unless they were members of the royal family or they had to leave their imprint in hot wax (signet rings), most are content with their wedding bands. Male rappers and rock stars are the exception. That is not to say, of course,cartier love bracelet price uk, that a guy can't wear more than one ring. Some men wear several. Perhaps influenced by the signet rings of old, most rings that are designed for men convey a message with a specific symbol or design. For example, some young professionals wear fraternity rings to let people know they were members of a fraternity in college.

Clearly, jewelry has had a prominent spot in history for both men and women. Continue this rich history and find your perfect accents now.

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2012年1月6日星期五

Best Iwc Top Gun Chronograph Full Ceramic Swiss Eta-7750 Replica Watch on Aaawatchreplica

By Haitang Yu on July 04, 2011
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IWC, Portugaise Calendrier Perpetuel An elegant watch At the first glance, it is a feeling of elegance that stands out of this IWC. The very beautiful alligator strap,cartier love bracelet yellow gold, the grey gold casing, the very dark and changing blue dial as well as the dial finishing are perfectly controlled. The grey gold bears its name wrong... wholesale watches It indeed offers very warm reflects, distilled with parsimony thanks to the brushing of the straight parts of the casing as well as the rounded parts of the bezel or the back of the casing. This finishing, combined with the design of the lugs, lives down the thickness of the watch. This impression is confirmed once the watch is around the wrist, where it finds its place and could even be forgotten, as long as the wrist is not too small ! A harmonious dial The dial happily plays on the finishing and the aspect. Trademark of the brand, the opening of the dial is very wide and the time is perfectly readable. The sub-dials allow a complete display of the calendar, the power reserve, and the moon with its phases as well as the number of the days before the next full moon.

In order to allow a good readability of all the available information, IWC worked very finely on the contrasts of the hands and the sub-dials. Only drawback : the aperture of the year and its discs lack of discretion inside of a very harmonious dial. The perpetual calendar is a very accomplished and delicate complication that IWC completely controls insomuch that it provides a substitute aperture that allows the display of the year until 2499 ! Breitling Chronomat Evolution Mens Watch B1335611.C648-357A The movement On the other side of the watch, the caliber 51614 unveils itself very widely with a sapphire back that seems huge - for our great pleasure. Once more, the realization is beautiful and well accomplished. It allows seeing the oscillating weight with the Probus Scaffusia locket,cartier love bangle bracelet white gold, the automatic Pellaton self-winding system, and the barrel that allows a 7-day power reserve as well as the vibrating balance of 21.600 alternations per hour. Little regret : the modular conception of the caliber puts indeed the complication on the dial side and make thus invisible the specificity of this wonderful model. Finally, the perpetual calendar is a very accomplished and delicate complication that IWC completely controls insomuch that it provides a substitute aperture that allows the display of the year until 2499 ! Accompanied like here by a 7-day power reserve, by a calendar setting by the crown, it nearly allows to believe that it is a normal watch. Be careful nevertheless when setting the date : the system does not allow going back.

Conclusion With this new Perpetual Calendar Portuguese, IWC gives a rare watch. Patek Philippe Annual Calendar Mens Watch 5135G Despite important sizes, the interest of the complication, the pleasure to wear it around the wrist and to watch it prevail to a large extent. The + : the perpetual calendar the general elegance the quality of the finishing The - : the sizes, especially the thickness the white aperture to read the year Manufacturer data Brand IWC Model name Portugaise Calendrier Perpetuel Reference number IWC502121 Case material Grey gold Case diameter (without crown) 44,2 mm IWC Portuguese Chrono-Automatic Mens Watch IW371402 Case diameter (crown included) 45,8 mm Movement type Automatic Calibre IWC 51614 Calibre base IWC 89360 Functions Perpetual Calendar Hour Minute Moon phases Power reserve Crystal Dual-face crystal with anti-reflective coating Power reserve ability 168h (7 days) Transparent back Yes Lug width 21,9 mm Length from lug to lug 52,1 mm Case thickness 15,48 mm Water resistant 30 m Strap material Alligator Clasp type Deployment clasp Clasp material Grey gold Total weight 168 grammes Retail price France 31,200.00 E Editor's opinion : 73.5/100 Comfort (/15) 13 Movement (/20)more 16 Movement Optimisation / Garnishment (/5) 3.5 Ease of handling and adjustment (/5) 5 IWC Portuguese Chrono-Automatic Mens Watch IW371404 Movement control proceeded by the Manufacture / horological awards (/3) 1 Power reserve ability (/2) 2 Complications (/5) 4.5 Finishing (/20)more 17 Dial finishing (/6) 5.5 Case finishing (/6) 5.5 Quality of garnishment / caseback engraving quality(/2) 1 Crystal quality (/4) 3 Clasp finishing (inner and extern) (/2) 2 Practicality (/20)more 10.5 Diurnal legibility (/5) 3.5 Night legibility (/4) 0 Water resistant (/3) 0 Strap : ease of size adjustment + ease of substitution (/4) 3 Clasp : quality and safety (/4) 4 Bonus (/10)more 4 Limited edition (/3) 0 Watch delivered with several straps (/2) 0 Quality of the watch box (/1) 1 Portability with shirtsleeves buttoned (/2) 1 Goodies included (/1) 1 Understandability of the brochure (/1) 1 Value for money (/15) 13 When to wear it ? IWC Portuguese Chronograph Ratrrapante Mens Watch IW371203 For New Year's Eve 2499 !

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2012年1月2日星期一

The Tereschenko Blue Diamond

By Zarfati Irani on November 21, 2010
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The Tereschenko Blue Diamond is the second-largest blue diamond in the world, exceeded in size only by the famed Hope Diamond. The Tereschenko, whose color is graded "Fancy Blue," weighs 42.92 carats and carries a value of over $20 million.

The precise location where the Tereschenko Blue Diamond was mined and the date it was recovered are unknown. However, current knowledge of the diamond has narrowed the mines that could have produced it down to two: the Kollur mines in India, or South Africa's Premier diamond mine, both of which have produced noted blue diamonds.

However, since the Premier diamond mine started operations in 1902,cartier love bangle, and no record exists of any noted blue diamond being recovered in its early years, it would seem that India's Golconda region is a more likely source. If that is the case, the Tereschenko Blue Diamond could have been mined at almost time dating from the mid-16h century.

Like the diamond's origin, its early history remains obfuscated and the stone can only be traced with accuracy from the time the Tereschenko family bought it. Mikhail Ivanovich Tereschenko left the diamond at Cartier's in Paris in 1913 and in 1915 told the jeweler to set the blue diamond in a necklace, surrounded by other fancy diamonds. Cartier constructed a necklace consisting of 46 diamonds of various colors, shapes, and sizes, which was taken out of Russia in secret in 1916.

Mikhail Ivanovich, who was appointed Minister of Foreign Affairs in May 1917, was arrested during the October Revolution and imprisoned. He escaped in 1918 and fled to Norway, eventually making his way to Paris, where he recovered the necklace and sold the blue diamond.

For many decades, the Tereschenko Blue Diamond remained out of the public eye. But in 1984,cartier love bracelet white gold price, Christie's Geneva branch announced that it would be selling the diamond. Several diamond dealers requested that the stone up for auction receive proper certification, which were accomplished through the Gemological Institute of America.

Bidding for the blue diamond began at 3 million Swiss francs and was sold for 10 million to Robert Mouawad, a Lebanese diamond dealer known for his collection of famous diamonds.

According to some sources, after the Mouawad bought the diamond its name was changed from the Tereschenko Blue to the Mouawad Blue.

The Tereschenko or Mouawad Blue Diamond received its unusual hue through exposure to boron while it was being formed. Natural blue diamonds account for only 0.1% of all natural diamonds, and are unique among colored diamonds in that they are semi-conductors of electricity. Irradiation can induce a blue tint into a colorless diamond, but artificially colored diamonds are considered less valuable than the very rare natural colored diamonds.

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